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Furlenco Raises $140 Million

A Bangalore based startup Furlenco operates an eponymous furniture and appliance rental service, said it has raised $140 million in a financing round. It looks to scale its operations in the South Asian market and explore international market expansion.

The new $140 million financings round, a Series D, comprises a $120 million debt raise and the rest in equity, the seven-year-old Indian startup. The new financing round was led by Zinnia Global Fund. CE-Ventures and Lightbox Ventures also participated in this round, which brings its to-date debt and equity raise to over $240 million.Furlenco Raises $140 Million operates many Indian cities, allowing customers to rent a range of furniture items. In recent quarters, it has expanded to other categories including fitness equipment, appliances, electronic products, as well as two-wheeler vehicles.

A queen-size bed on the platform, for instance, starts at as low as $9 a month, while a laptop can be rented for as low as a monthly plan of $40. The startup has attracted customers in part because of its three-day delivery commitment, and deep cleaning of items at no additional cost. It also maintains a partnership with NoBroker, a General Atlantic-backed Indian startup that helps customers avoid brokers when finding new apartments.The expansion into newer categories helped the startup recover and preserve 95% of its revenue in the financial year that ended in March this year, it said. Lightbox Ventures said Furlenco may explore expansion into the Middle East and other international markets.

Ajith Mohan Karimpana, founder and chief executive of Furlenco Raises $140 Million said that the lifestyles have evolved and so have the needs of the urban Indian when it comes to how they do up their home. However, the furniture industry has some catching up to do in providing the right kind of solutions. They are aware there is immense strength and scope of innovation in the B2C commerce space and the sectors we operate in. They are tapping into that potential and will disrupt the market with what we are planning.

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